MetaLabsAfrica are consistently seeing large international Brands start making huge moves in the Metaverse and particularly the NFT (Non-Fungible Token) space. We will list two massive examples below.
MetaLabsAfrica is here to educate and execute Metaverse and NFT projects successfully with Brands in South Africa. We have done the same with Virtual Reality and Augmented Reality when it was early and unknown to most brands locally. We are aware the Metaverse and NFTs are early in South Africa and want to get Brands prepped for effective projects in this space where there are a lot of opportunities to engage with the brand’s community, offer rewards, competition and prestige amongst consumers.
To help everyone start to get their heads around NFTs please click here – What is a NFT
To see what some of the top international Brands are doing in this space click here – Brands using NFTS
The more we move into the Metaverse the more digital assets like Art, Design, Branding, Digital Land, Digital Avatars and Collectibles will become part of our daily lives.
Pepsi recently launched their NFT project with 1,893 NFTs to commemorate the year they began, 1893. These NFTs were sold out in seconds. See below for the campaign.

Nike just bought a virtual shoe company that makes NFTs and sneakers ‘for the metaverse’. RTFKT, The company Nike bought is the largest creator of virtual sneakers and collectables, merging realities in fashion and gaming.

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